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How To Tell A Story | Noise Between Stations 090715
http://noisebetweenstations.com/personal/weblogs/?p=2211
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josempelaez
hace 14 meses, 3 semanas, 3 días, 2 horasBack in 2000 a researcher came to Razorfish to study how we worked in order to improve our knowledge sharing. He told me how Secret Service agents studied storytelling so that, if they suddenly found themselves in the back of a car with the President for 5-minutes, they could quickly summarize all the pertinent facts about a situation in a format that was more likely to be absorbed.
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